Business scalability in action
Scalability refers to a company's capacity to adjust to changing market conditions, industry trends, and personal business needs. Because it
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OVAC Group
Jun 112 min read
A scalable business: an overview
Without the ability to scale, a company that is growing will eventually come to a standstill.
Enyidiya Uwa Ojike | Chief Executive Officer
Aug 29, 20232 min read
Sources of funding - equity vs debt
Most entrepreneurs and start-ups must decide how to fund their business when deciding to launch it. There are several options for funding, s
OVAC Group
Aug 22, 20232 min read
A practical start-up process
Remember all the late hours spent strategising about how to position your brand, how it would affect your success, and your new company idea
OVAC Group
Aug 15, 20233 min read
Aligning your business model and competitive strategies with your mission statement
The modus operandi for companies in these changing times differs from what we were accustomed to. The level of competition has increased, co
OVAC Group
Aug 8, 20232 min read
Leading successfully from the middle in change management
Numerous experts have used the word "leadership" in multiple contexts. The top-down leadership style, however, is the most widely accepted n
OVAC Group
Aug 1, 20232 min read
Optimising your projects with an operational audit
Due to their nature, projects need a lot of time, effort, and resources to complete. Each project is different, thus regardless of its size
OVAC Group
Jul 25, 20232 min read
Using a business plan to sell an idea
Remember all the late hours spent strategising about how to position your brand, how it would affect your success, and the new business idea
OVAC Group
Jul 18, 20233 min read
Business growth - stakeholder mapping, outsourcing, and downsizing
Stakeholder mapping, outsourcing, and downsizing are some tools used by businesses in adapting to market demands while growing the business.
OVAC Group
Jul 11, 20232 min read
Project management – an overview
The function of the project management office (PMO) is often used interchangeably with the Project Manager, but they actually perform differ
OVAC Group
Jul 4, 20232 min read
Positioning statement and adapting it to changes
A positioning statement is a brief description of what you have to offer, i.e., goods or services. It identifies a need, the demographic gro
OVAC Group
Jun 27, 20232 min read
Personas as a component of the marketing mix
Personas are fictitious representations of groupings of comparable individuals in a target market. They may assist you in developing strateg
OVAC Group
Jun 20, 20232 min read
Performance as a component of the marketing mix
Performance is a very useful tool for demonstrating how well your product does against your key performance indicators, how it is received b
OVAC Group
Jun 6, 20232 min read
Purpose as a component of the marketing mix
Purpose is the "WHY" of your brand or company. This is the reason behind everything you do. This is the motivation or rationale behind every
OVAC Group
May 30, 20232 min read
Packaging as a component of the marketing mix
This week, we will continue our 12 Ps Marketing series blogs by discussing Packaging.
OVAC Group
May 23, 20232 min read
Positioning as a component of the marketing mix
What is positioning in marketing mix?
This new component of marketing mix is crucial as it is at this phase that you determine what sets yo
OVAC Group
Apr 11, 20232 min read
Product as a component of the marketing mix
As we have seen in our blog last week, Philip Kotler and E. Jerome McCarthy’s marketing mix (sometimes known as the 4Ps) has developed ...
OVAC Group
Jul 5, 20222 min read
Embracing new technology in the workplace
The steady growth of the digital age has had a significant impact on the business workplace. In today's world, technology advances at such
OVAC Group
Apr 26, 20223 min read
Empowering workforce with skills for the future
The business landscape is evolving and facing a reskilling emergency.
As technological innovation is taking over the global economy...
OVAC Group
Apr 19, 20223 min read
Managing employee productivity and performance
It is important to note that the terms employee productivity and performance are two different terms. They are often interchanged and merged
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